For those not aware, SBJ is a weekly publication that covers the business aspect of sports. It contains vital information on so many different sports business topics. It is an important publication for any section of sports in which you may want to work. For students and professors, they offer a significant discount price on semester and annual subscriptions. I recommend you read it to know what's going on in the sports business world.
Check out the Sports Business Daily, too. It compiles all of the sports business news from various newspapers and websites around the country. I actually read this even more religiously than the SBJ. The same company produces both, and like SBJ, the SBD also offers student and educational discounts.